- Packaging starts from the inside out
- Clients are agencies, freelance, in-house
- Solve the design problem before you get on the computer so you can spend time making it pretty!
- What environment will pallet be displayed in? Think about shoppers
- Sloppy production costs delays of time
- Don't look at size of order, look at the customer
- G7 printing profiles
- Make it fun, keep it real, be passionate
- Put the project before the design
- If you're great at what you do, the money and jobs will follow.
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