Kit Hinrichs

"The most important thing I do is tell stories"
- "interesting to make a living doing what you love to do.
- a library in an office!
*@issue*
"Pushpin?" Lubalin, Glaser
- The people who have influenced th rest of your life usually happen in your 20s - 30s
- First partnet - Europ & California - Russel & Hinrichs
- "My biography is in the beard"
- Emotional value of typography comes from seeing it everywhere - dollar bill type example
- "People like to look at other people. I think that is a human trait that you can't walk away from."
   - how can I make this different than just anoher face?
- The smallest design conference int he world - sit-downs with Pentagram partners
- muzak: all the changes had already been made, but designers come in and change how the company views themselves and others view the company.
- "thing that a single person did out of the psirit of their country" - how it's executed, quality of expression
*look up patriotic flag book*
- @issue: common ground between client and designer
   - success from business and design
*look up FedEx in @issue*
- "they trust you to do what is best for them"